John Daigle

By the Numbers

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Available Targets & Air Yards

Tuesday, February 20, 2018


Organizations must evaluate their rosters every offseason, which typically leads to several players leaving in free agency. Those roster spots are usually shored up by incoming rookies and other acquisitions.

 

Specific roles and talent certainly help players thrive, but opportunity remains the most important aspect as it pertains to fantasy production. This is why targets and carries are oft-discussed by analysts — opportunity is king. Moreover, as players leave for other teams, they leave behind production that could be considered opportunity for whomever replaces them.

 

The Rams entered last season with the second-most raw targets (296) and percentage of Air Yards (66%) available due to the losses of Kenny Britt, Lance Kendricks, Brian Quick and Benny Cunningham. This helps explain why Robert Woods, despite going undrafted in most fantasy leagues, was a value in hindsight. With that newfound opportunity, Woods finished with 85 targets and accounted for 21.3% of Los Angeles’ Air Yards.

 

For those yet to be introduced to Air Yards as a statistic, Josh Hermsmeyer defines this metric as, “The total number of yards thrown toward a receiver on a play in which he is targeted, both complete and incomplete. If you add them up over a game or a season, you get a receiver’s total Air Yards.”

 

Below is a list of all 32 NFL teams’ targets, target share (percentage of team targets), Air Yards and percentage of Air Yards available. As players are re-signed, this chart will be updated to reflect available opportunity for every team. This will be key when discussing ADP and forecasting potential value prior to the 2018 season.

All targets and Air Yards data is compiled from Pro Football Reference and Josh Hermsmeyer’s AirYards.com.


Available Targets and Air Yards by Team

 

TeamTargetsTarget%Air YardsAir Yards%
Arizona Cardinals 225 38% 2,482 42.4%
Seattle Seahawks 204 38.7% 2,063 39%
Baltimore Ravens 202 36% 1,905 48%
Chicago Bears 207 45% 1,758 49.2%
Buffalo Bills 140 29.9% 1,474 35%
Carolina Panthers 113 22.9% 1,316 30.1%
Washington Redskins 131 24.5% 1,207 29.1%
Indianapolis Colts 151 31.9% 1,164 32.6%
Jacksonville Jaguars 100 19.3% 1,149 27.9%
Los Angeles Rams 84 16.4% 1,046 25.8%
Tennessee Titans 87 17.9% 850 19.1%
New England Patriots 160 27.3% 825 15.1%
Denver Broncos 113 20.3% 819 17.1%
Cleveland Browns 99 17.4% 797 15%
New York Jets 110 22.2% 729 18.3%
Houston Texans 74 14.3% 659 12.5%
Atlanta Falcons 66 12.7% 653 13.7%
Kansas City Chiefs 100 18.9% 652 15.1%
New York Giants 119 19.7% 524 11.8%
Green Bay Packers 62 11.1% 506 12.1%
Los Angeles Chargers 70 12.2% 490 10%
Dallas Cowboys 32 6.5% 418 10.8%
San Francisco 49ers 107 17.8% 363 7.4%
Philadelphia Eagles 59 10.6% 319 5.9%
Tampa Bay Buccaneers 70 11.7% 230 3.6%
Pittsburgh Steelers 116 19.8% 173 3.2%
Miami Dolphins 64 10.9% 172 3.4%
Detroit Lions 33 5.8% 166 3.6%
Minnesota Vikings 85 16.3% 146 3.6%
Oakland Raiders 11 1.9% 107 2.2%
Cincinnati Bengals 9 1.8% 33 0.7%
New Orleans Saints 8 1.5% 23 0.6%

 

These lists will be depleted by re-signings and franchise tags.

These lists will be supplemented by releases.

This page will stay updated deep into the offseason.



You can follow John Daigle on Twitter @notJDaigle.
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